We help you find it.
Building your brand promise and promise delivery in every experience.
Black Unicorn Creative exists for leaders and organizations who want more than a polished brand, they want a brand that works. Not just in marketing campaigns, but in meetings. In decision-making. In how teams operate and how leaders show up.
We’re here to make sure your external brand promise is backed by an internal culture that can actually deliver on it. When those two align, leaders are more confident, decisions get easier, and your impact becomes inevitable.
Our clients and their customers
And counting.
What We Do
We work at the intersection of brand, culture, and creativity—partnering with organizations navigating rebrands, scaling teams, or reimagining their culture. We serve leaders who want to expand their creative capacity, refine their personal brand, and align their work with their life, and teams ready for hands-on workshops that turn ideas into action.
Our approach blends strategy, facilitation, and experiential learning to clarify your brand narrative and positioning, align internal culture with your external message, build creative capacity at every level, and translate your values into everyday behaviors that stick.
... and how we do it.
Ease of Alignment
Power In The Intersection
Promises Kept & Delivered
Inspired by the Uncanny
Hear, Here, Herd, Heard
Curious by Design
Perspective from thousands of hours behind-the-scenes
Abriana Johnson, MHS
Founder / Principal Consultant
My journey didn’t start with wanting to launch a consulting firm… I started by soaking up everything I could about medicine, systems, and relationships between the two. Naturally, my favorite system became business.
10+ years in the back end of veterinary, agricultural, and animal health businesses gave me an unfiltered view of how things really work. I saw the gap between the polished brand clients were promised and the actual experience they received. Those moments of misalignment shaped trust, relationships, and results.
Black Unicorn Creative was built to close that gap. To help leaders design brands and cultures that work in real life, not just on paper. Today, that same observational grit fuels every strategy, workshop, and conversation we lead.
Alignment is by design. We do it on purpose.
Have questions? Get in touch!
Interested in learning about how Black Unicorn Creative can support your brand and business? Get in touch with us via email or book a 15 minute call.